Books for Entrepreneurs at Kaboodle
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Books for Entrepreneurs

by keiron   |   6 Comments

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This is a list of books I've found useful in my first startup experience here at Kaboodle.

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Made to Stick: Why Some...

See this at: amazon.com| Added on 03/12/07

Amazon.com: Made to Stick: Why Some Ideas Survive and Others Die: Books: Chip Heath,Dan Heath by Chip Heath,Dan Heath

Highlights: Price: $14.97 & eligible for FREE Super Saver Shipping on orders over $25. Details

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Listened to this as an audio book, great insight into what makes some ideas stick and others not. A must for any trying to market their product or service.

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The Long Tail: Why the...

See this at: amazon.com| Added on 04/14/07

From Publishers Weekly Wired editor Anderson declares the death of "common culture"—and insists that it's for the best. Why don't we all watch the same TV shows, like we used to? Because not long ago, "we had fewer alternatives to compete for our... See more more

Highlights: Price: $15.72 & eligible for FREE Super Saver Shipping on orders over $25. Details

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Anderson's treatise on how "hit" driven, mass-market culture is giving way to a world of niches is must read for anyone building a company in the digital age.

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The Art of the Start: The...

See this at: amazon.com| Added on 10/03/06

From Publishers Weekly Kawasaki (Rules for Revolutionaries) draws upon his dual background as an evangelist for Apple's Macintosh computer and as a Silicon Valley venture capitalist in this how-to for launching any type of business project. Each... See more more

Highlights: List Price: $26.95 | Price: $17.79 & eligible for FREE Super Saver Shipping on orders over $25. Details | You Save: $9.16 (34%)

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Guy really captures the 101 of starting a venture and raising early stage money. Highly recommend for anyone who's just starting out.

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Think and Grow Rich: The...

See this at: amazon.com| Added on 04/14/07

Book Description The bestselling success book of all time is updated and revised with contemporary ideas and examples. Think and Grow Rich has been called the "Granddaddy of All Motivational Literature." It was the first book to boldly ask, "What... See more more

Highlights: Price: $9.95 & eligible for FREE Super Saver Shipping on orders over $25. Details

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I only read this just recently and found it a little repetitive, but it's core message and the mindset it instills make it well worth the read. For any Tony Robbins fans out there you'll definitely see the commonality.

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Crossing the Chasm

See this at: amazon.com| Added on 10/03/06

Amazon.com Author Geoffrey Moore makes the case that high-tech products require marketing strategies that differ from those in other industries. His chasm theory describes how high-tech products initially sell well, mainly to a technically literate... See more more

Highlights: List Price: $17.95 | Price: $12.21 & eligible for FREE Super Saver Shipping on orders over $25. Details | You Save: $5.74 (32%)

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Staple diet for anyone trying to launch a new product or service, kind of a classic on understanding high tech marketing.

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DVDs
 
The Secret (Extended...

See this at: amazon.com| Added on 04/14/07

Amazon.com Not really a movie or documentary, The Secret is more of a video seminar, a presentation featuring a series of authors, philosophers, doctors, quantum physicists, entrepreneurs, and spiritual practitioners expounding on the powers of The... See more more

Highlights: Price: $29.95 & this item ships for FREE with Super Saver Shipping. Details

Comments (1)

Maybe a little out there for some, but this DVD really captures the mindset you need to achieve success in your life. It deals with similar ideas as written about by Napoleon Hill in "Think and Grow Rich" back in the 1930's.

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