Levi’s is working in conjunction with Japanese design heavyweights, Takahiro Okazawa and Ewan Reynolds, on their first foray into the sportswear genre. Focusing on those who lead what has been deemed an “active lifestyle,” Levi’s...
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Levi’s is working in conjunction with Japanese design heavyweights, Takahiro Okazawa and Ewan Reynolds, on their first foray into the sportswear genre. Focusing on those who lead what has been deemed an “active lifestyle,” Levi’s is developing product that seamlessly combines form and function. The line consists of denim, t-shirts, and jackets all constructed with the user and their more “challenging” surroundings in mind. Each piece is a departure from the brands’ classic look, yet this alien aesthetic seems to increase the attractiveness of the line itself. LEVI’S FLU products can be purchased at Elesco.(via: Honeyee)
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