Even a well-crafted website, optimized for search engine results, and supported with pay-per-click advertising will benefit by incorporating a strong social marketing campaign. Social Marketing Optimization is related to other...
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Even a well-crafted website, optimized for search engine results, and supported with pay-per-click advertising will benefit by incorporating a strong social marketing campaign. Social Marketing Optimization is related to other online marketing methods, including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Viral Marketing, and Word of Mouth Marketing. Social Marketing Optimization promotes your products and brand through an active planned role directing, influencing or suggesting community members create and connect the content. Commonplaces is unique in offering out clients an Integrated Marketing Communications (IMC) approach to online promotion. Our IMC concept is designed to make all aspects of your online presence, site design, content, functionality, SEO, advertising and social marketing and media optimization work together as a unified force to develop powerful relationships with your customers and other stakeholders. * Increased Linkability by integrating functionality for forums, interactive blogs, market-niche resources, RSS syndication, integrated Google gadgets/Yahoo! widgets and best-in-class mash-up applications. * Social Tagging and Bookmarking strategies around Digg, Flickr, MySpace, YouTube, and more. Assisting you to recognize and produce content that will attract and sustain loyal audiences. * Promoting Participation and Rewarding Inbound Links through a variety of programs including Permalinks and listing recent linking blogs, and community rating systems. We can even help you develop integrated campaigns to integrate your business and brand into online rewards. * Syndication and Content Sharing by helping you to create and publish valuable and viral content in the form of text, PDFs, video files and audio files. Commonplaces' expertise will enable you get your content delivered to the correct audiences by providing submission and syndication assistance. * Co-creation and User-contributed Content are a part of the way in which Web 2.0 has forever changed the way will websites deliver information. Your business may need to evolve to a more open format allowing others to use and contribute to the content of your site. Tools such as RSS feeds, RSS burners, and "mashups" can drive traffic or augment your own content. As your SMO/SMM partner, Commonplaces will achieve online marketing success for your e-business through:
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