Features 1920 x 1080 resolution: Full HD 1920 x 1080 panel resolution with over 2 million pixels (more than twice that of 720p HDTV) is exactly what you need to...See more »
Features 1920 x 1080 resolution: Full HD 1920 x 1080 panel resolution with over 2 million pixels (more than twice that of 720p HDTV) is exactly what you need to reproduce the 1080p content that can be delivered by Sony's cutting edge 1080p Blu-ray disc player. 10-bit processing and display: Sony follows 10-bit processing with a 10-bit panel that, compared to an 8-bit. Bravia Engine EX Full Digital Video Processor: The Bravia Engine EX full digital video processing system is based on Sony's famous Bravia Engine video processing system. It has all of the same functions of Bravia Engine plus the added ability to upconvert 480i standard definition signals via Digital Reality Creation Multi Function v1.0 technology for a picture with more detail and definition. Live Color Creation: Live Color Creation starts with the Bravia Engine PRO video processing system, which enhances primary colors and corrects half-tone colors for natural overall color. Next, a WCG-CCFL backlight using Sonys phosphor formula delivers a specific spectrum of light designed to work with our specially formulated color filters. The combination of these three components creates deep blues and natural greens for overall colors that draw you right into the picture. Advanced Contrast Enhancer: Sony's Advanced Contrast Enhancer (ACE) builds on their excellent on-contrast ratio performance of 2000:1. A dynamic contrast ratio of up to 16,000:1 is achieved by using real-time image processing to adjust the contrast along with optimizing backlight levels. ACE translates to blacker blacks in darker scenes, as well as better shadow detail in other scenes for a difference that you can see. x.v.Color technology: 1.8 times as many natural colors as existing HDTV signals will now be faithfully reproduced. x.v.Color is the name Sony has chosen to promote video products that include xvYCC capability. x.v.Color enabled products can now offer more accurate color reproduction and natural colors. DMex-ready: Sony's Digital Media Extender-ready televisions offer a digital connection path for the addition of the optional modules like the new Bravia Internet Video Link. With innovative DMex expansion capabilities featuring the Emmy® award-winning XMB user interface, select 2007 models are not merely TVs, but powerful entertainment platforms that not only meet your needs today, but expand easily to meet tomorrow's needs as well. Xross Media Bar® interface: Sony's award-winning Xross Media Bar provides a logical and fast way to access set up menus, user controls, and more. The on-screen display comes to life by pushing the XMB menu button on the remote. Navigation through the menus is smooth and fast. Bravia Theatre Sync technology: This useful function reduces the hassle and time consuming job of powering up, routing signals, etc. to the simple push of one button. Here's how it works. Want to play a DVD on your Sony A/V system? Easy, just push PLAY on the remote and everything is taken care of for you. Want to change from TV sound to digital surround sound through your Sony Bravia Theatre A/V system? Just one push of the Theater Sound button on the remote and voila, surround sound through your system. ENERGY STAR® qualified: Circuit City is proud to offer our customers products with the ENERGY STAR label. ENERGY STAR qualified products and practices help you save money and reduce greenhouse gas emissions by meeting strict energy efficiency guidelines set by the U.S. EPA and U.S. DOE. The ENERGY STAR label also designates superior energy performance in homes and buildings.See less »