Roddenberry is a science fiction leader, passionate about providing thought-provoking, quality entertainment to audiences around the world. We endeavor to deliver experiential, viewer-centric properties for new generations and are committed to carrying on the legacy of vision and optimism that was handed down by our founder Gene Roddenberry.

We are devoted to building a viewer-centric entertainment company that actively recognizes the central role that those watching should play in the creation of any piece of entertainment. We endeavor to recognize human intelligence and our innate need to explore with everything we create. We strive to create entertainment that surpasses the objective of entertaining; providing people and opportunity to think, question and challenge the status quo of the world in which we live.

Roddenberry.com is a family-based merchandising business, founded over four decades ago, with a single objective: To provide our valued fans and customers with the science fiction products they desire and deserve, at a fair price. We attempt to consistently exceed our customer needs and expectations. Working with entertainment professionals who, in most cases, provided products for our trelevision shows, we strive to provide the most genuine and authentic products. Roddenberry.com performs periodic reviews of the marketplace to improve our offerings and is constantly working to establish successful relationships with our customers and suppliers.